This Privacy Policy explains how wise-lagoon collects, uses, and safeguards your personal information when you use our website and services. We are committed to protecting your privacy and handling your data responsibly.
Information We Collect
We collect information that you provide directly to us when using our services:
- Contact information including name, email address, and postal address
- Driving licence details required for vehicle rental
- Payment information for processing rental transactions
- Communication records when you contact us
- Booking preferences and rental history
We also collect certain information automatically when you visit our website:
- IP address and browser type
- Pages visited and time spent on our site
- Referring website addresses
- Device information and operating system
How We Use Your Information
We use the information we collect for the following purposes:
- Processing and managing vehicle rental bookings
- Verifying driver eligibility and identity
- Communicating with you about your reservations
- Improving our services and website functionality
- Complying with legal and regulatory requirements
- Preventing fraud and ensuring security
Legal Basis for Processing
We process your personal data based on one or more of the following legal grounds:
- Performance of a contract when you make a booking
- Compliance with legal obligations
- Legitimate business interests
- Your consent where specifically requested
Data Sharing
We may share your information with:
- Insurance providers for rental coverage purposes
- Payment processors to complete transactions
- Legal authorities when required by law
- Service providers who assist our operations
We do not sell your personal information to third parties for marketing purposes.
Data Retention
We retain your personal information for as long as necessary to fulfil the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements. Rental records are typically retained for seven years in accordance with UK legal requirements.
Your Rights
Under data protection law, you have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your information in certain circumstances
- Object to processing of your information
- Request restriction of processing
- Data portability in certain circumstances
- Withdraw consent where processing is based on consent
Data Security
We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include encryption, secure servers, and access controls.
International Transfers
Your information is primarily stored and processed within the United Kingdom and European Economic Area. If we transfer data outside these regions, we ensure appropriate safeguards are in place.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated policy on our website with a revised effective date.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your data protection rights, please contact us at:
wise-lagoon
47 Castle Boulevard
Nottingham, NG7 1FE
United Kingdom
Email: [email protected]
Last updated: July 2026